Food philosophy manifesto
Our personal experience related to food, diets and ideas around health
Thinking back to when we published our first ebook, 2018, all the conversations and movements that were instigated slightly before, that had been building two years prior, veganism was everywhere but in an exciting way. Not like now, where you know you can buy vegan mayonnaise in any supermarket. The foodscape changed immensely, but it feels like much of it was people dipping their toes. Perhaps not wanting to let go of some foods that they had always eaten but perhaps were happy to substitute, like butter. Or maybe just milk. And the food industry worked pretty hard, and still does, to keep people eating their products. Their earnings and dividends paid depend on it.
Globally, 33% of people died from heart disease and 18% of cancer [Source: Our World in Data] and there are accounts, such as the cover story of TIME, The Race to Explain Why More Young Adults Are Getting Cancer. And people, vegan and vegetarian influencers, are eating meat again, which was not previously. Perhaps not eating meat was cool and it is not anymore? This is where it gets tricky because so many people in our Western culture are impulsive, follow trends, but there is no denying that there is a tonne of evidence to relatively avoidable diseases. It is a complex situation, and not any one thing.
Our approach to diet and philosophy around eating differs, but we were clear in that we would exclusively share food and recipes sans animals or their products. People feel that it is easy to cook with meat, fish, butter, it is a habit, yet preparing flavourful plant-based dishes is not and so it is what the public need to learn. High quality nutritional content plays a role in why plant based diets work, but more importantly it is what kind of food we are leaving out consistently. And it is more than the food. It is also the chemicals they are grown with and ultimately, [in the case of processed and ultra processed foods] the transformation of these food like products. And their packaging. It is clear that a return to nature is required.
We are currently [slowly] working on our follow up recipe ebook. Our 2025 version, the idea is that you will have enough recipes and information to make a healthy lifestyle as effortless, delicious, economical and exciting [read, you actually want to get in the kitchen]. What follows is our personal experience related to food, our diets and ideas around health. Perhaps you find something here that resonates with you.